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Established in 1949, Eastbrook Vegetable Farms is an undisputed leader in the field of brassica vegetables and specifically brussels sprouts. A multi-generation farming family from the Adelaide Hills, they have been almost exclusively growing brussels sprouts since moving to the Eastbrook location (just outside of Mt Barker) over 35 years...
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Visionary planning will be a key aspect of business success in a post pandemic world. This may seem counter intuitive given the huge uncertainty of the last couple of years, but Literally Brilliant Managing Director Michael Neale shows why this is true. In this article from October 2021 (and still...
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The sad and shocking death of former Japanese Prime Minister Shinzo Abe has brought many people to think about Japan and its people recently and that has been true for us at Literally Brilliant. This brought to mind an article written by Michael Neale after he first visited Japan with...
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Developing a revolutionary new food product for a specialist market can be both a much-needed solution for customers and a lucrative new business opportunity for the developer. The problem is that many customer problems remain unsolved because they are complex. Complex problems require complex solutions and the process of having...
Read more about How Understanding “Complex Selling” Delivered Customer Joy in Aged Care
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Bringing together the brand promise and the plan to deliver it, is what gives a business purpose. Everything else is about enabling your purpose. Our Managing Director was reminded of this insight during COVID lockdown, watching old episodes of the ITV Meridian television series “Hornblower”. It really is surprising where...
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When new owners take over a business, they know it has potential; that's why they make the acquisition. They have an immediate understanding of some of the aspects of the business that need to be changed and some of the aspects that need to be retained or strengthened. Sometimes, however,...
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One of the risks of being a high technology company is that senior management can become overly focused on advancing the technical capability of the company’s intellectual property at the expense of focus on commercial strategy. This is a risk that TT Fuel was aware of as it undertook one...
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Michael Neale was recently asked to write an article for a thought leadership blog produced by Australian market research company Square Holes. He was asked about what a Post COVID-19 world looks like and what companies should be doing in response. It is appropriate for businesses to be thinking about...
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In a recent conversation, acknowledging all the suffering and grief, Michael Neale and his close friend speculated on what good could come from COVID-19. If nothing else, they agreed, it has given us an opportunity to breathe – to have time to think, consider what is important in our business...
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In his latest article, Literally Brilliant Managing Director and Principal Consultant, Michael Neale, draws lessons for business leaders from the documentary “Spitfire”. He talks about having passionate customers advocating for your company based on their experience of the brand … just like the Battle of Britain pilots in the film:...
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Literally Brilliant principal consultant, Michael Neale, has been appointed to the Board of Trustees of the History Trust of South Australia, effective 25th November 2019. “I am humbled and deeply honoured to have been entrusted with this opportunity to serve the people of South Australia in this role”, said Michael...
Read more about Historic Role for Literally Brilliant Consultant
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Roberto Rinaldi heard Michael Neale from Literally Brilliant speak at the 2015 Food South Australia Food Summit. Michael spoke just before lunch and, during the break, Roberto sought him out. Roberto Rinaldi is Managing Director and founder of premium honey nougat maker Rinaldi Confectionery. His family came from one of...
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When Phil Grace left his family's well-established carpet manufacturing business to set up an acoustics company, he knew he had a good idea but he would need help turning it into a winning strategy. He would have to understand how he could be brilliant in the minds of his customers;...
Read more about Brand Story Drives Outstanding Success for Acoufelt Strategy
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Michael Neale has been appointed as founding chair of a global advisory board for specialist furniture group Pineapple Contracts. This appointment comes in the wake of working with Pineapple in a strategic marketing consultancy capacity and draws on his experience as current chair of the Acoufelt and Mosaic Space Consulting...
Read more about CEO takes on key role with UK Client Pineapple Contracts
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It was just before 5:30am in the boardroom in Adelaide. It was 8pm in Stockholm and 2pm in New York. I thought it was going to be impossible to find a time when we could meet but, as it turned out, it seems to work if you put your mind...
Read more about Advisory Boards – On Not Being the Smartest in the Room